Description What is the recipe for becoming a high performing b2b salesperson? Conversational Selling provides a detailed look into the preparation and execution of 7 key sales conversations that drive success.
The sales capabilities required in today's business environment are outlined in an easy to apply format.
By providing a framework and set of strategies this book will help any b2b salesperson, regardless of experience, to increase their productivity.
Salespeople will immediately see relevance through the real-life stories and examples threaded throughout.
The take away from this book is fresh look into what it takes to be a true b2b sales high performer and the know-how to go do it.