Logo design is a systematic and integrated work.
Logo designers are obliged to learn about market positioning, to communicate effectively with client, and conceive an idea thoroughly before a quick and precise execu-tion is possible.
Focusing on design thinking, the book showcases an array of distinguished logos, which fall into four categories: typogra-phy, plants, animals, and geometry.
As a practical guide, it also introduces the step-by-step design process of each logo.
| Categories | Typography plants animals and geometry |
|---|
Sendpoints Publishing Co., Ltd How to design a logo |
