A powerhouse, a classic.
--James B.
Patterson, bestselling novelist and former Chairman and Creative Director of J.
Walter Thompson, U.
An invaluable, easy-to-follow blueprint for winning, serving and keeping customers.
This book is a must for any business.
--Jere W.
Thompson, President and CEO, The Southland Corporation Michael Le Boeuf, one of the nation's foremost business consultants, presents a hard-hitting, action-ready rewards-and-incentives program for creating a winning sales team.
This classic no-nonsense guide is completely revised and updated for today's computer-driven world.
It contains everything you need to know about successful selling and--most important of all--how to win customers for life.
I've always believed that it's a mistake to separate selling, managing and service from each other.
How to Win Customers and Keep Them for Life is an easy-to-follow guide for putting them together with great results.
--Ed Flanagan, President, Sales Marketing Executives--Greater New York.
Penguin Putnam How to win customers and keep them for life, paperback/michael leboeuf
