Contributor(s): Author: Luke Hohmann Innovation Through Understanding sm The toughest part of innovation? Accurately predicting what customers want, need, and will pay for .
Even if you ask them, they often can't explain what they want.
Now, there's a breakthrough solution: Innovation Games .
Drawing on his software product strategy and product management consulting experience, Luke Hohmann has created twelve games that h.
| Contributor(s) | Authorluke |
|---|---|
| Now, there's a breakthrough solution | Innovation |
Addison-wesley Professional Innovation games: creating breakthrough products through collaborative play, paperback/luke hohmann
