Already controversial, Killing Sustainability is the blunt truth about why many executives hesitate to invest in sustainability and social responsibility programs, how sustainability/CSR professionals create credibility problems in their organizations and how to use behavioral economics and credible financial valuation methods to overcome these barriers.
Based on three and one-half decades of advising Fortune 500 companies, the US Securities and Exchange Commission, US Departments of State and Commerce and the Organization for Economic Cooperation and Development (OECD) on environmental management, supply chain issues, sustainability, risk management and non-financial auditing, author Lawrence M.
Heim delivers what others in the sustainability/CSR world won't talk about.
Attacking current corporate groupthink on the value of corporate sustainability and social responsibility, the book includes research and developments current up to the January 2018 World Economic Forum's 10th Annual Global Risk Report.
Killing Sustainability reveals historical attitudes that continue to impact executive actions today, how sustainability/CSR professionals create credibility problems in organizations and ways to apply behavioral economics and credible financial valuation methods.
Instead of offering a formulaic list of cliche projects, Heim gives readers in-depth understanding of barriers that exist in convincing the C-suite and consumers of sustainability/CSR's value, then provides frameworks and approaches for communicating in a way that is meaningful to specific audiences, including the all-important economic justification.
In other words, rather than serving the reader a single meal, Heim teaches readers how to cook, and cook well.
Some of the topics covered: what does Killing Sustainability really mean and why is it necessary? historical foundations of why executives are cynical about sustainability/CSR the impact of the supply chain, and related limitations the truth about CS.
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