'Refreshingly clear.
Answers all those questions that entrepreneurs keep asking.
' Robert Craven, author, Bright Marketing and Kick-Start Your Business So you've launched your new business.
But what do you need to do now to make sure it succeeds? This all-in-one guide will help you make sure your fledgling enterprise becomes a successful business.
Packed with all the practical, valuable and insightful guidance you need on sales, marketing, finance, service, technology and much more, each chapter includes: * Easy-to-apply strategies for business success * Insightful case studies from businesses that survived the first five years * Helpful exercises and action plans * Valuable templates for you to use This is your one-stop shop for everything you need to manage, grow and succeed with your new business.
'Full of very valuable information.
This is not theory - but live action in print.
Highly recommended.
' Professor Alan Barrell, Judge Business School, University of Cambridge.