In our haste to consume the things we love, we often disregard or discard packaging without a second thought.
While many would argue that they bear no significance or should be done away with in our quest to save the environment, there is a lot more to packaging design than meets the eye.
On top of conveying a brand's personality, purpose, or message meaningfully and embodying its contents in ways that catch the eye, a seemingly ordinary bottle or box can become an artist or designer's canvas fo.
Victionary Packaged for life: coffee & tea, paperback/***
