An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry.
Fully revised and updated, this second edition covers strategic management in a variety of tourism contexts.
Publisher: Goodfellow Publishers Limited Author(s): John (Professor, Professor of Tourism at Surrey University) Tribe Illustration(s): 12 Halftones, black and white Number of pages: 264 Publication date: 2016 Dimensions: 191 x 246 x 24 Cover type: Paperback / softback.
Publisher | Goodfellow |
---|---|
Author(s) | John (professor |
Illustration(s) | 12 |
Number of pages | 264 |
Publication date | 2016 |
Dimensions | 191 x 246 x 24 |
Cover type | Paperback softback |