Createspace Independent Publishing Platform Strategy-in-action: marrying planning, people and performance, paperback/dr thomas d. zweifel

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Contributor(s):Author: Dr Thomas D.

Zweifel Author: Edward J.

Borey Economic crises and the meltdown of some of the world's major financial firms make it clear: traditional strategic planning no longer guarantees success.

Uncertainty and change, globalization, empowered consumers, and flatter hierarchies call for a new approach.

Strategy-in-Action shows, through cutting-edge research and compelling cases, how companies ended the long-standing divorce between planners and implementers.

One saved $200 million from people power and another made 74 million from innovation.

CEOs and strategists will find a systematic roadmap for win- ning strategies: how to stand in the future, get intelligence from far-flung locations, give voice to dissenters, maximize ownership, screen out losers efficiently, and produce quick wins.

In short, Strategy-in-Action gives readers the art and science of planning, people, and performance.

The insights will force you to think and then rethink what you thought you knew.

- Malcolm Elvey, Chairman, Academy of Chief Executives The only strategy book I know that integrates strategy alignment, high- ly pragmatic execution and performance, and the human element in one seamless process.

Frank Waltmann, Head of Learning, Novartis AG A systematic, almost foolproof methodology for building the company's strategy with maximum ownership and results.

This book is hands-on, entertaining and efficient-and sure to add value to your company.

Alexander V.

Herzog, CFO Ruf Group, CEO AVATECH & Ruf Svcs.