Dog-Speak or DoggoLingo (alternately at times referred to as woof, bork or yiff) is the idea is that such words are a dog's own idiom and are purported to be the thinking words that go on in a dog's own brain.
In other words, cutesy changes to everyday words that we idiot humans assume that a dog would speak if he or she were having a conversation with a person.
For both parties in the hooman-doggo relationship, it's upbeat, joyful and, let's be honest and face it, both the dog.
Indy Pub The doggo book, paperback/alan ira gordon
