Must the tyranny of the group rule us from cradle to grave? Absolutely not, says Todd Rose in a subversive and readable introduction to what has been called the new science of the individual .
Readers will be moved' Abigail Zuger, The New York Times 'Groundbreaking .
The man who can teach you how not to be average' Anna Hart, Daily Telegraph 'Fascinating, engaging, and practical.
The End of Average will help everyone - and I mean everyone - live up to their potential' Amy Cuddy, author of Presence 'Lively and entertaining .
a cheering story of how the square pegs among us can build successful lives despite being unable or unwilling to fit into round holes' Matthew Reisz, Times Higher Education 'Heartening .
a worthwhile read for the aspiring nonconformist' Iain Morris, Observer.
Penguin Books Ltd The end of average: how to succeed in a world that values sameness/todd rose
