How can managers and executives motivate workers to make them happier and more productive? How can employees find meaning and motivation in their careers? The classic Two Factor Theory--a simple, time-tested model for conceptualizing job satisfaction--is here re-imagined for a modern world, with relevant examples, and backed by dozens of academic studies that organizational leaders can draw upon to improve worker motivation.
The Universal Dual-Factor Survey (UDS) is introduced, providing a means.
Mcfarland & Company The motivated worker: a manager's guide to improving job satisfaction, paperback/brad ward
