Description Insights into why CEOs need to get social for business success, and how they can become effective social leaders.
While business leaders may feel that it's enough to hire social media managers and amend their marketing strategies, Damian Corbet shows why organizations need to do more to succeed in the Social Age--why CEOs need to get social to survive.
The Social CEO sets out to educate and inspire senior leaders to embrace the Social .
Bloomsbury Publishing Plc The social ceo: how social media can make you a stronger leader, hardcover/damian corbet
