Contributor(s): Author: Leandro Herrero Most conventional 'change management' programmes fail.
This is mainly due to the fact that they are often based on wrong assumptions such as: .
When we change the process/system, people will change their behaviour .
Changes need to come from the top and filter down .
Big changes need big actions .
Cultural change is a painful, long-term process with no short-term results Viral Change(TM) provides a completely differen.
| Contributor(s) | Authorleandro |
|---|---|
| This is mainly due to the fact that they are often based on wrong assumptions such as | When we change the processsystem people will change their behaviour changes need to come from the top and filter down big changes need big actions cultural change is a painful longterm process with no shortterm results |
Chalfont Project T/a Meeting Minds Publishing Viral change, paperback (2nd ed.)/leandro herrero
